DAN ROESCH | CREATIVE + HEART

Films & creative direction

Lincoln, Nebraska · Stories everywhere

Human stories.
Thoughtfully told.

I’m Dan. I help people and organizations find the heart of their story—and bring it to life on screen.

Explore the work
Dan Roesch introducing Creative + Heart

Meet the filmmaker / Dan Roesch

Creative + Heart

The heart behind the work. A personal introduction.

Watch introduction 02:16
01 — A personal introduction
Mary holding her front door open and looking outsideWatch Mary’s Story 03:20

Featured story

Mary’s Story

Nothing can stop me now.

After losing her sight during nursing school, Mary rebuilds her independence through training with the Nebraska Commission for the Blind and Visually Impaired.

Watch the story

The portfolio

Work with heart.

Different worlds. One starting point:
give people a reason to care.

53 films

Clients & collaborators

Different missions.
The same care.

Organizations I’ve had the opportunity
to work with across the country.

Pacific Life
TeamMates Mentoring Program
Spreetail
Nebraska Furniture Mart
Lincoln Industries
EducationQuest Foundation
Allstate
Assurity
View the full client list 35 organizations
  • AIM
  • Allstate
  • Assurity
  • CBMC International
  • CEDARS
  • Camp Sonshine
  • City Impact
  • Community Action Partnership of Lancaster and Saunders Counties
  • Concordia College Alabama
  • EducationQuest Foundation
  • HobbyTown USA
  • Homes for Our Troops
  • Humanex Ventures
  • Inceptia
  • KidGlov
  • Lincoln Electric System
  • Lincoln Industries
  • Nebraska Children and Families Foundation
  • Nebraska Commission for the Blind and Visually Impaired
  • Nebraska Department of Health and Human Services
  • Nebraska Furniture Mart
  • Nebraska Hospital Association
  • Nebraska Lutheran Outdoor Ministries
  • Nebraska WIC
  • Oxbow Animal Health
  • Pacific Life
  • People’s City Mission
  • Redstone
  • Spreetail
  • Tabitha
  • TeamMates Mentoring Program
  • Tiny Hands International
  • Tyler Robinson Foundation
  • University of Missouri
  • University of Nebraska Omaha

The way I see it

“The heart of a story is never the emotion.
It’s always the person.”

Dan Roesch reviewing an iPad with a young girl on a white studio set

A little curiosity goes a long way. On the set of a Nebraska Furniture Mart Christmas shoot.

The person behind the work

Curiosity first.
Craft all the way through.

I’ve spent more than 25 years helping people communicate through film, creative direction, and production. From a quiet interview to a complex shoot, I care about finding what matters and making room for it to be heard.

I bring the idea and the hands-on work: listening, shaping the story, directing, shooting, editing, and carrying the details through the final frame.

Read what collaborators say

Behind the scenes

The work.
The people around it.

A glimpse of the listening, collaboration,
and hands-on craft behind the films.

Dan Roesch with his youngest daughter beside a production camera
My youngest daughter’s turn to be the creative director.
Crew and camera on a white studio set
Making room for the story.
A crew member holding a slate on location
On set, between takes.
A film crew working outdoors in the snow
Taking the story outdoors.
An interview seen on a production monitor
Finding the frame.
Dan working hands-on with a cinema camera
Hands-on with the camera.
Dan collaborating with a crew around a camera
Working it out together.
A wide view of a live production in an auditorium
Live production, built around people.

From a conversation to a film

Start with listening.
Finish with meaning.

01 / Discover

Find the heart.

Listen for the person, the purpose, and the detail that makes this story yours.

02 / Create

Give it a voice.

Shape an approach, bring the right people together, and make the story with care.

03 / Refine

Make every frame matter.

Bring picture, sound, and pacing together into a film that feels clear and true.

Experience behind the work

A creative career.
A practical foundation.

More than 25 years across storytelling, creative direction, video production, team leadership, and hands-on problem solving.

Read my résumé

Have something worth telling?

Let’s find
your story.

Dan Roesch · Lincoln, Nebraska

402.770.3749
Creative + Heart / Screening room

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